Expansion Strategy New Waterloo is actively expanding its physical footprint, recently opening offices in Cleveland, Ohio, and partnering on new projects in Aspen and Austin. This growth indicates potential opportunities for vendors and service providers aligned with hospitality expansion and regional development.

Community Engagement With a focus on community-centric operations and social impact, New Waterloo presents opportunities for brands seeking collaborations in social impact initiatives, local partnerships, and experiential marketing within the hospitality and lifestyle sectors.

Technology Usage Utilizing advanced tech platforms like Optimizely, Duetto, and Google Cloud CDN, New Waterloo values innovative solutions for operational efficiency and guest experience enhancement, making it receptive to technology solutions in digital marketing, revenue management, and cloud-based services.

Market Positioning As a mid-sized hospitality company with a diversified portfolio of hotels, restaurants, and entertainment venues, New Waterloo offers a broad customer base for product offerings in hospitality furnishings, amenities, or food and beverage supply chains.

Financial Scale With reported revenues between 100 million and 250 million dollars, New Waterloo demonstrates substantial financial capacity to invest in new initiatives, partnerships, or large-scale hospitality projects, presenting opportunities for high-value business collaborations.