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Insights

AI Personalization Push Optimizely is pushing AI powered personalization with Limitless 1:1 capabilities and a GEO AEO engine, signaling enterprise scale opportunities to tailor experiences and optimize performance for major brands.

Partnership Channel A growing partner ecosystem including Deloitte Digital, Conductor, SilverTech and Magneto IT Solutions provides ready made access to enterprise buyers; leverage these relationships to position DXP and AI driven experiences as joint value propositions.

DXP Leadership As a leading digital experience platform expanding its feature set, there are strong upsell opportunities for advanced DX capabilities, experimentation, and content orchestration to brands undergoing DX modernization.

Analytics Upsell Agent Visibility Analytics enhances observability and governance for AI driven experiences, offering a compelling angle to marketing operations, CROs and compliance focused teams seeking measurable, data driven optimization.

Integration Readiness With tech stack compatibility including OneTrust, AWS and Celigo, there is a clear path to seamless integrations and platform consolidation for mid market to enterprise prospects seeking unified marketing and optimization solutions.

NewsCred (now Optimizely CMP) Tech Stack

NewsCred (now Optimizely CMP) uses 8 technology products and services including Adobe Premiere Pro, html5media, OneTrust, and more. Explore NewsCred (now Optimizely CMP)'s tech stack below.

  • Adobe Premiere Pro
    Audio, Video, Graphics
  • html5media
    Audio, Video, Graphics
  • OneTrust
    Cookie Compliance
  • WorkRamp
    Corporate Learning Management Systems
  • AWS Elastic Load Balancer
    Load Balancers
  • HTML
    Programming Languages
  • ClickUp
    Project Management
  • Celigo
    Tag Management

Media & News

NewsCred (now Optimizely CMP)'s Email Address Formats

NewsCred (now Optimizely CMP) uses at least 2 format(s):
NewsCred (now Optimizely CMP) Email FormatsExamplePercentage
First.Last@newscred.comJohn.Doe@newscred.com
90%
First@newscred.comJohn@newscred.com
6%
First.Middle@newscred.comJohn.Michael@newscred.com
2%
F.Last@newscred.comJ.Doe@newscred.com
2%
First.Last@optimizely.comJohn.Doe@optimizely.com
84%
First@optimizely.comJohn@optimizely.com
8%
FirstLast@optimizely.comJohnDoe@optimizely.com
7%
First.Middle@optimizely.comJohn.Michael@optimizely.com
1%

Frequently Asked Questions

Where is NewsCred (now Optimizely CMP)'s headquarters located?

Minus sign iconPlus sign iconNewsCred (now Optimizely CMP)'s main headquarters is located at 119 5th Avenue 7th Floor New York, New York United States. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is NewsCred (now Optimizely CMP)'s phone number?

Minus sign iconPlus sign icon You can contact NewsCred (now Optimizely CMP)'s main corporate office by phone at
+1-212-989-****
. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is NewsCred (now Optimizely CMP)'s official website and social media links?

Minus sign iconPlus sign iconNewsCred (now Optimizely CMP)'s official website is optimizely.com and has social profiles on LinkedInCrunchbase.

What is NewsCred (now Optimizely CMP)'s SIC code NAICS code?

Minus sign iconPlus sign iconNewsCred (now Optimizely CMP)'s SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does NewsCred (now Optimizely CMP) have currently?

Minus sign iconPlus sign iconAs of June 2026, NewsCred (now Optimizely CMP) has approximately 39 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Vice President Of Finance And Accounting: J. T.VP Of Product: T. W.President Coo: C. H.. Explore NewsCred (now Optimizely CMP)'s employee directory with LeadIQ.

What industry does NewsCred (now Optimizely CMP) belong to?

Minus sign iconPlus sign iconNewsCred (now Optimizely CMP) operates in the Advertising Services industry.

What technology does NewsCred (now Optimizely CMP) use?

Minus sign iconPlus sign iconNewsCred (now Optimizely CMP)'s tech stack includes Adobe Premiere Prohtml5mediaOneTrustWorkRampAWS Elastic Load BalancerHTMLClickUpCeligo.

What is NewsCred (now Optimizely CMP)'s email format?

Minus sign iconPlus sign iconNewsCred (now Optimizely CMP)'s email format typically follows the pattern of First.Last@newscred.com. Find more NewsCred (now Optimizely CMP) email formats with LeadIQ.

How much funding has NewsCred (now Optimizely CMP) raised to date?

Minus sign iconPlus sign icon As of June 2026, NewsCred (now Optimizely CMP) has raised $4M in funding. The last funding round occurred on Jun 16, 2009 for $4M.

When was NewsCred (now Optimizely CMP) founded?

Minus sign iconPlus sign iconNewsCred (now Optimizely CMP) was founded in 2008.

NewsCred (now Optimizely CMP)

Advertising ServicesNew York, United States11-50 Employees

NewsCred, now operating as Optimizely CMP, operates in the advertising services sector and provides a digital experience platform intended to help marketing and digital teams create and optimize personalized customer interactions at scale. Based in New York City, the company is small to mid-sized and serves enterprise-scale needs through its platform.

In June 2026, Optimizely announced a limitless 1:1 personalization capability within Optimizely Opal to deliver tailored experiences to every customer across the journey at enterprise scale. This development reflects the ongoing focus on advancing digital experiences in enterprise settings.

Section iconCompany Overview

Headquarters
119 5th Avenue 7th Floor New York, New York United States
Phone number
+1-212-989-****
Website
optimizely.com
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
2008
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $4M

    NewsCred (now Optimizely CMP) has raised a total of $4M of funding over 3 rounds. Their latest funding round was raised on Jun 16, 2009 in the amount of $4M.

  • $25M$50M

    NewsCred (now Optimizely CMP)'s revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $4M

    NewsCred (now Optimizely CMP) has raised a total of $4M of funding over 3 rounds. Their latest funding round was raised on Jun 16, 2009 in the amount of $4M.

  • $25M$50M

    NewsCred (now Optimizely CMP)'s revenue is estimated to be in the range of $25M$50M

Company Leadership

  • Stylized image of a person
    J. T.
    Vice President Of Finance And Accounting
    Phone icon
    Mobile Phone
  • Stylized image of a person
    T. W.
    VP Of Product
    Phone icon
    Mobile Phone
  • Stylized image of a person
    C. H.
    President Coo
    Phone icon
    Mobile Phone
  • Stylized image of a person
    J. D.
    Head Of Growth, France & Switzerland
    Phone icon
    Mobile Phone
  • Stylized image of a person
    I. I.
    Co-Founder And Cto
    Phone icon
    Mobile Phone

Employee Directory

  • Stylized image of a person
    J. D.
    Head Of Growth, France & Switzerland
    Phone icon
    Mobile Phone
  • Stylized image of a person
    J. G.
    Global Head Of Sales, Financial Services
    Phone icon
    Mobile Phone
  • Stylized image of a person
    L. K.
    Senior Vice President Marketing
    Phone icon
    Mobile Phone
  • Stylized image of a person
    T. W.
    VP Of Product
    Phone icon
    Mobile Phone
  • Stylized image of a person
    A. A.
    Director Of Engineering
    Phone icon
    Mobile Phone

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