Innovative Product Development Novak Birch's recent initiative to develop clear face masks for healthcare workers demonstrates their capability in rapid product innovation and manufacturing support, offering potential opportunities in health-related marketing and product branding services.

Strong Regional Presence Based in Baltimore with a focus on experiential and branding services, Novak Birch presents a regional advantage that can be leveraged to expand their marketing offerings into new industry sectors seeking localized branding and event strategies.

Diverse Industry Applications Their complete suite of marketing services—including digital, experiential, and retail—positions them to attract clients across multiple sectors such as healthcare, retail, and technology, especially those looking for integrated marketing solutions.

Technology Integration Utilizing advanced tools like Shopify, Cvent, and Google Tag Manager indicates a digital-first approach, opening sales opportunities related to digital transformation projects and marketing automation services for clients seeking to enhance their online presence.

Financial Capacity With revenue between 25 to 50 million dollars and a lean team size, Novak Birch has the financial stability and flexibility to invest in new marketing initiatives, strategic partnerships, and expanded experiential offerings.