Global Market Leader Novartis Consumer Health is a market leader in over 30 countries and holds the top position globally for over-the-counter medicines. This market dominance presents considerable sales opportunities for expanding product reach and increasing market share.

Intellectual Property Defense With a focus on defending intellectual property like the radioligand therapy PLUVICTO, Novartis demonstrates a commitment to protecting its innovative products. This emphasis on IP protection can be leveraged as a value proposition in sales pitches to highlight the company's dedication to quality and originality.

Cutting-Edge Healthcare Solutions Novartis's ongoing development of advanced healthcare solutions such as monthly injectable drugs for Lp(a) and investigational treatments for IgAN showcases its commitment to innovation. These cutting-edge offerings can be positioned as premium products to target customers seeking state-of-the-art healthcare solutions.

Strategic Partnerships Being an official partner of high-profile events like Eurovision competition provides Novartis with unique branding opportunities. Sales professionals can capitalize on these partnerships to build brand awareness, establish credibility, and forge strategic collaborations that open doors to new market segments.

Cost Optimization Solutions Novartis's strategic initiatives like workforce optimization resulting in headcount reductions can be spun into sales opportunities by offering cost optimization solutions to other companies. By showcasing how Novartis implemented efficiency measures to save costs, sales reps can position the company as a trusted partner for achieving financial goals.