Sustainable Innovation O My Bag’s introduction of MIRUM, the world’s first 100% plant-based leather alternative, highlights their commitment to eco-friendly materials, presenting opportunities to supply sustainable materials or collaborate on eco-innovation projects.

Eco-Conscious Brand Image With a strong focus on transparency and certification as a B Corp, the company appeals to consumers seeking ethically produced, environmentally responsible fashion, opening notable avenues for marketing and certified sustainable supply chain solutions.

Growth in Sustainability Reporting The release of their 2023 sustainability report and updates to their environmental impact tools demonstrate a willingness to adopt advanced tracking and reporting solutions, ideal for partners offering ESG software or consultancy.

Focus on Low-Carbon Shipping Shipping 63% of products by sea to reduce carbon footprint reveals a dedication to sustainable logistics, which could lead to partnerships with eco-friendly freight services or carbon offset providers.

Emerging Market Position As a smaller player in the sustainable fashion space, O My Bag presents partnership potential for innovative eco-material suppliers, growth-stage investors, or tech firms focusing on sustainable retail solutions to accelerate scale and market reach.