Insights

Strategic partnerships Obsess has a track record of collaborating with high-profile brands (Ralph Lauren, J.Crew, Crate & Barrel, e.l.f., Benefit Cosmetics, Amika, Hedkandi) and launches across fashion, beauty, and CPG. This indicates strong cross-brand credibility and a pipeline for co-branded immersive experiences that can be positioned to potential clients seeking rapid, high-visibility digital activations.

Immersive commerce demand Industry interest in immersive 3D shopping is rising, with more brands planning to expand investments in immersive experiences. Obsess sits at the intersection of retail, media, and technology with patented 3D rendering, enabling scalable virtual storefronts across web, mobile, Roblox and headsets, making a compelling case for clients aiming to modernize e-commerce and engagement.

Functional differentiator Obsess provides a discovery-driven 3D shopping interface with essential e-commerce functions plus interactive features like product customization and gamification. This differentiates from standard 2D storefronts and can be pitched as a way to improve engagement, dwell time and conversion for brands in competitive markets.

Revenue and scale signals With reported annual revenue indicating substantial scale (50M-100M range) and existing funding, Obsess demonstrates financial viability and investor confidence, suggesting capacity to deploy larger, multi-brand immersive campaigns for enterprise clients seeking proven ROI and scalable implementations.

Global and media reach Obsess has global offices and media coverage across prominent outlets, plus cross-platform distribution including Apple Vision Pro and Meta Quest. This breadth enables sales conversations centered on global digital activations, multi-market rollout, and cross-channel measurement for brands looking to extend impact beyond a single platform.

Similar companies to Obsess

Obsess Tech Stack

Obsess uses 8 technology products and services including LinkedIn Ads, HubSpot Analytics, Kubernetes, and more. Explore Obsess's tech stack below.

Media & News

Obsess's Email Address Formats

Obsess uses at least 4 email formats:
Obsess Email FormatsExamplePercentage
First@obsessar.comJohn@obsessar.com
70%
FirstL@obsessar.comJohnD@obsessar.com
21%
Last@obsessar.comDoe@obsessar.com
7%
FirstLast@obsessar.comJohnDoe@obsessar.com
2%

Frequently Asked Questions

What is Obsess's official website and social media links?

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Obsess's official website is obsessar.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Obsess generate?

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As of October 2026, Obsess's annual revenue is estimated to be $50M - $100M.

What is Obsess's NAICS code?

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Obsess's NAICS code is 51 - Information.

How many employees does Obsess have currently?

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As of October 2026, Obsess has approximately 24 employees across 4 continents, including North America, Asia and Europe. Key team members include Senior Java Software Engineer: M. G. and Assistant Controller: A. M. Explore Obsess's employee directory with LeadIQ.

What industry does Obsess belong to?

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Obsess operates in the Technology, Information and Media industry.

What technology does Obsess use?

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Obsess's tech stack includes LinkedIn Ads, HubSpot Analytics, Kubernetes, MongoDB, Figma, Shopify, GitLab and ZoomInfo.

What is Obsess's email format?

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Obsess's email format typically follows the pattern of First@obsessar.com. Find more Obsess email formats with LeadIQ.

How much funding has Obsess raised to date?

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As of October 2026, Obsess has raised $14M in funding. The last funding round occurred on Aug 13, 2022 for $500K.

When was Obsess founded?

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Obsess was founded in 2017.
Obsess logo

Obsess

Technology, Information and MediaNew York, United States11-50 Employees

Obsess creates AI-powered virtual shopping experiences intended to mirror real-world discovery and enhance customer engagement, loyalty, and conversions. The company has launched more than 350 virtual stores and experiences for top brands across fashion, beauty, home goods and beyond, including Ralph Lauren, J.Crew, Crate & Barrel, and L’Oréal. These immersive experiences support brands in amplifying campaign activations, innovating brand marketing, and improving digital sales strategies.

Headquartered in New York City, Obsess operates with offices across the United States and Europe as part of the technology, information and media sector. Its platform enables cross-platform distribution so brands can reach audiences across the web, mobile, Roblox and headset devices. In late 2024, Obsess announced partnerships with e.l.f. Cosmetics to launch the Virtual Luxe Lounge, illustrating ongoing work with consumer brands to expand immersive shopping experiences.

Section iconCompany Overview

NAICS Code
51 - Information
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $14M

    Obsess has raised a total of $14M of funding over 5 rounds. Their latest funding round was raised on Aug 13, 2022 in the amount of $500K as a Non Equity Assistance.

  • $50M - $100M

    Obsess's revenue is estimated to be in the range of $50M - $100M

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