Owner Incentives OHHA recently launched Buckeye Owners Bonus to incentivize Ohio-bred Standardbred owners, signaling a strong audience for sponsorships, loyalty programs, and targeted marketing partnerships. This creates opportunities to sell sponsorship packages, program ads, and data-driven outreach services to owners and associated businesses.

Talent Platform OHHA launched OhioHorseJobs.com, a dedicated job platform, signaling potential buyers for recruitment tech, ATS integration, employer branding, and job advertising services for the equine industry, including stables, farms, and racing organizations.

Leadership Growth New leadership appointments (Executive Director and Assistant Director) indicate organizational expansion and potential for governance and fundraising initiatives. Opportunities to offer donor management CRM, board management tools, grant management, and non-profit marketing support.

Digital Footprint A tech stack including Google Tag Manager, ASP.NET, Font Awesome and Adobe Fonts shows a digital presence; potential to propose website optimization, analytics setup, CMS enhancements, and marketing automation to improve engagement with owners, sponsors, and job seekers.

Event & Giving Regular charity luncheons and annual awards indicate active event sponsorship, donor engagement, and fundraising potential; offer event marketing, ticketing and sponsorship platforms, CRM for donor and attendee management, and digital donation tools.