Growing Product Portfolio Old Orchard Brands offers over 100 diverse juice products, including shelf-stable juices, juice drinks, and frozen concentrates, creating ample opportunities to cross-sell and introduce new product lines to existing retail accounts.

Health-Conscious Innovation The company’s recent launch of immune health-focused juice blends aligns with current consumer wellness trends, presenting opportunities to tailor marketing strategies toward health-conscious demographics.

Strategic Acquisitions Having been acquired by Lassonde Industries for $146M, Old Orchard benefits from additional financial resources and industry backing, which can be leveraged to expand distribution channels and increase market penetration.

Partnership Opportunities Existing collaborations with Elk Brewing exemplify potential for co-branded products and innovative ingredient applications, opening doors to explore new beverage categories and retail partnerships.

Target Markets & Distribution Old Orchard’s availability across the US and globally suggests a strong presence in both domestic and international markets, indicating opportunities to develop customized marketing campaigns and expand into emerging markets or niche segments.