Growing Product Portfolio Old Orchard Brands offers a wide range of over 100 juice products, including shelf-stable juices, frozen concentrates, and innovative health-focused blends, creating numerous cross-selling opportunities across retail, wholesale, and health-conscious channels.
Health-Oriented Expansion The company's recent launch of a line of 64oz Immune Health Juice Blends demonstrates a focus on health-conscious consumers, opening avenues for partnerships with wellness brands, natural food stores, and health food chains.
Strategic Acquisitions Having been acquired by Lassonde Industries Inc. in 2018 for $146M, Old Orchard benefits from increased resources and distribution networks, making it a promising partner for expanding into new markets and retail outlets.
Innovative Collaborations Partnerships like the one with Elk Brewing Company for fruit-flavored beers highlight opportunities to co-develop new beverage formats or diversify product offerings through collaborative ventures.
Digital Engagement With a tech stack that includes PWA and social media tools, Old Orchard is well-positioned to leverage digital marketing and e-commerce channels for targeted promotions and direct-to-consumer sales opportunities.