Expansion into new exam segments Oliveboard has recently launched practice sets, foundation courses, and exam preparation guides for various exams like JAIIB, SBI PO, JKFAA, IBPS RRB, and IBPS Clerk. This indicates a continuous expansion into new exam segments, presenting opportunities to cater to a broader audience and increase market share.

Highly engaging exam preparation content With over 8 million users in 2500+ cities & towns of India, Oliveboard is known for curating engaging content and providing live class programs by India's top faculty. Leveraging this high-quality content can be a compelling sales point to attract more students to the platform.

Exclusive partnerships for supplemental resources The recent launch of the first JAIIB Practice book on Amazon showcases Oliveboard's ability to form partnerships and distribute exclusive resources. Exploring similar collaborations with authors, publishers, or educational institutions can lead to the creation of more unique study materials for sale.

AI-driven personalized test prep solutions Oliveboard's proprietary AI engine continuously addresses weak areas and improves student outcomes during test prep. Highlighting the personalized and data-driven nature of Oliveboard's test preparation solutions could differentiate the company in the market and attract customers seeking tailored learning experiences.

Competitive positioning in a growing market In a market with competitors like Byju's, Unacademy, and Testbook, Oliveboard's focus on banking and government exam preparation sets it apart. Emphasizing Oliveboard's specialization and success in this niche sector can be leveraged as a unique selling proposition to target customers specifically interested in these exams.