Expanding Network Olympic Air continues to enhance its domestic and regional flight offerings, including new routes like Santorini to Mykonos and Heraklion, which presents opportunities to offer tailored travel packages, ancillary services, and targeted marketing campaigns to boost passenger engagement on these popular routes.

Strategic Partnerships Collaborations such as the recent partnership with PALSE for onboard snacks and leasing agreements for ATR 72-600 aircraft demonstrate Olympic Air's openness to strategic alliances, creating avenues for co-branded promotions, cross-selling opportunities, and joint service offerings with complementary brands.

Focus on Tourism Markets With a focus on Greek tourist destinations and seasonal summer programming aiming at international travelers, there is significant potential to develop travel-related services such as guided tours, hotel packages, and destination marketing collaborations targeting the tourism industry.

Digital Engagement Olympic Air's use of digital tools like social media, SAP, and customer experience platforms indicates an opportunity to develop personalized marketing strategies, loyalty programs, and direct booking incentives to grow customer retention and increase ancillary revenue.

Operational Growth The addition of new aircraft and expanded summer schedules suggest a phase of operational growth, presenting opportunities to supply maintenance, aircraft leasing, and ground service solutions that support their increased flight volume and fleet modernization efforts.