Insights

Expanding Product Portfolio Om Mushroom Superfood's recent launch of diverse products such as Morning Energy Blend, Master Blend Organic Mushroom Superfood, and various broths indicates a strong product innovation pipeline. Sales opportunities exist in targeting health-conscious consumers seeking convenient, functional foods that support immune health, energy, and overall wellness.

Market Potential in Wellness The company's focus on certified organic, mushroom-based superfoods aligns with the growing consumer demand for natural, plant-based health supplements. Business development efforts can target specialty health stores, wellness clinics, and online platforms focused on organic and functional foods to capture this expanding market.

Strategic Growth Initiatives The recent appointment of a new CEO and strategic partnerships, like with MuteSix, suggest Om Mushrooms is positioning itself for accelerated growth and market penetration. Sales teams could leverage this momentum by pursuing large health and wellness retailers, supplement distributors, and international markets aligned with the company's growth strategy.

Technology and E-commerce Focus Utilizing platforms like Shopify Plus, Amazon, and robust analytics tools, Om Mushrooms is well-positioned to scale its online sales channels. Sales opportunities include expanding direct-to-consumer marketing and exploring new digital marketing strategies to increase brand awareness and customer retention.

Healthy Lifestyle Brand With a focus on immune health, longevity, and holistic wellness, Om Mushrooms appeals to a broad demographic interested in sustainable and health-centric lifestyles. Business development efforts could target corporate wellness programs and subscription-based models to build long-term customer engagement and recurring revenue streams.

Om Mushroom Superfood Tech Stack

Om Mushroom Superfood uses 8 technology products and services including Curalate, NetSuite, Amazon, and more. Explore Om Mushroom Superfood's tech stack below.

  • Curalate
    Analytics
  • NetSuite
    E-commerce
  • Amazon
    E-commerce
  • Shopify Plus
    E-commerce Platforms
  • Slick
    Javascript Libraries
  • Choices
    Javascript Libraries
  • HSTS
    Security
  • Google Tag Manager
    Tag Management

Media & News

Om Mushroom Superfood's Email Address Formats

Om Mushroom Superfood uses at least 1 format(s):
Om Mushroom Superfood Email FormatsExamplePercentage
First@ommushrooms.comJohn@ommushrooms.com
49%
FLast@ommushrooms.comJDoe@ommushrooms.com
1%
First.Last@ommushrooms.comJohn.Doe@ommushrooms.com
1%
First@ommushrooms.comJohn@ommushrooms.com
49%

Frequently Asked Questions

Where is Om Mushroom Superfood's headquarters located?

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Om Mushroom Superfood's main headquarters is located at 5931 Priestly Drive, Suite 101. The company has employees across 3 continents, including North AmericaAsiaOceania.

What is Om Mushroom Superfood's official website and social media links?

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Om Mushroom Superfood's official website is ommushrooms.com and has social profiles on LinkedInCrunchbase.

What is Om Mushroom Superfood's NAICS code?

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Om Mushroom Superfood's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Om Mushroom Superfood have currently?

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As of December 2025, Om Mushroom Superfood has approximately 51 employees across 3 continents, including North AmericaAsiaOceania. Key team members include Chief Operating Officer Chief Financial Officer: J. M.Founder: S. C.Senior Director Of Sales: K. H.. Explore Om Mushroom Superfood's employee directory with LeadIQ.

What industry does Om Mushroom Superfood belong to?

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Om Mushroom Superfood operates in the Wellness and Fitness Services industry.

What technology does Om Mushroom Superfood use?

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Om Mushroom Superfood's tech stack includes CuralateNetSuiteAmazonShopify PlusSlickChoicesHSTSGoogle Tag Manager.

What is Om Mushroom Superfood's email format?

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Om Mushroom Superfood's email format typically follows the pattern of First@ommushrooms.com. Find more Om Mushroom Superfood email formats with LeadIQ.

When was Om Mushroom Superfood founded?

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Om Mushroom Superfood was founded in 2010.

Om Mushroom Superfood

Wellness and Fitness ServicesCalifornia, United States51-200 Employees

Om Mushroom Superfood, designed to promote health, wellness and longevity is the brainchild of health wellness and integrative medicine enthusiast Sandra Carter, M.A., MPH, Ph.D. and mycologist Steve Farrar.

Sandra spent over 30 years in the wellness profession as a researcher, and specialist in community, corporate and hospital disease prevention programs.  She was introduced to Farrar who had spent 30 years growing mushrooms and who had recently developed a unique technology for producing a variety of powerful mushroom strains in an organic, clean room facility.  

As Carter began researching the benefits of the mushroom varieties, she realized there was a significant market potential for certified organic made in the USA medicinal mushroom products.  These types of extremely powerful mushrooms such as Cordyceps, Reishi, Lion’s Mane and others are virtually unknown in Western Cultures – and yet are highly revered in Asian medicine.

For thousands of years in Eastern Cultures, mushrooms have been recognized for their ability to optimize immune health, and are accepted as adjunct therapy for serious health conditions.  Steve Farrar and Sandra Carter both saw a window of opportunity to increase awareness in Western Cultures about the benefits of mushrooms through the development of an innovative line of whole-food organic powders that can be easily added to your everyday eating routine.  

Today, each of the species used in Om’s certified organic mushroom powders are produced in the company’s Carlsbad, California facility.  They include the full life-cycle of the mushrooms species, capturing nature’s incredible bioactivity in a fascinating growing process.  
Om takes pride in introducing their line of nutritious, easy to use innovative products and spread the experience of the benefits of the Mighty, Magnificent Mushroom!

Section iconCompany Overview

Headquarters
5931 Priestly Drive, Suite 101
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2010
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Om Mushroom Superfood's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Om Mushroom Superfood's revenue is estimated to be in the range of $10M$25M

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