Market Position Target mid-size hospitality and contract upholstery buyers in Southern California and at major trade shows such as High Point to capitalize Omnia Leather's expanding showroom presence and demonstrated market activity.

Digital Experience Leverage the newly launched 3D visualizer and configurator by Intiaro to offer B2B customers interactive product visualization, enable higher quote conversions, and shorten sales cycles.

Brand Partnerships Position Omnia Leather as a partner for retailers using Sunbrella Pendleton fabrics and other premium materials to upsell higher-margin frames and upholstery through co-branded campaigns.

Sales Leadership Engage with current and new distributors through the VP of Sales network; highlight leadership changes and enhanced sales capabilities to reassure partners of strong support and growth initiatives.

Growth Signals Capitalize on new showroom expansions, industry event presence, and ongoing investments in tech to pursue dealers and interior design firms seeking differentiated leather furniture with customizable options.