Growing Market Presence Since its launch in 2020, Omsom has quickly established itself as an innovative leader in Asian food products, receiving numerous awards and media recognition from prominent outlets such as CNN, The New York Times, and Vogue. Its high profile and customer trust present significant opportunities to expand distribution channels and forge new retail partnerships.

Recent Acquisition Expansion The strategic acquisition by DayDayCook in June 2024 has positioned Omsom for accelerated growth within the Asian food segment, opening avenues for collaborations and bulk sales with a larger portfolio of Asian cuisine brands. This expansion can facilitate access to new markets and customer segments.

Product Diversification With recent launches of spicy Asian noodles and sauces, Omsom is expanding its product range, creating opportunities to upsell to current customers and cross-sell within new foodservice channels, including supermarkets, specialty stores, and restaurants seeking authentic Asian flavors.

Community Engagement Partnering with brands like Loisa and Tilit NYC highlights Omsom’s engaged and culturally connected customer base. This dynamic community presence offers sales prospects through co-branded campaigns, exclusive collaborations, and targeted marketing efforts in ethnic and cultural food markets.

Digital and Media Influence Ongoing recognition and a substantial digital footprint, with over 20 billion press impressions and a community of 200K+ followers, suggest strong potential for targeted online advertising, influencer partnerships, and social media campaigns to boost sales and brand loyalty across diverse consumer demographics.