Insights

Northeast Reach Strong regional fishing and boating audience with largest regional magazine in the Northeast and a high-traffic platform (2M+ unique visitors in 2017) suggests opportunities for targeted regional advertising, sponsorships, and event activations tailored to anglers and boaters.

Media Ecosystem Diversified channels including print magazine, website, TV show on NBC Sports Boston, and flagship events like The Striper Cup indicate multiple touchpoints for cross-platform ad sales, branded content, and sponsorship packages.

Scale Potential Mid-market size with revenue in the 25–50M range and a lean team presents an opportunity for scalable partnerships, premium inventory packaging, and performance-driven marketing solutions to expand monetization.

Tech & Data Tech stack including WordPress, analytics, and email services enables data-driven campaigns, retargeting, and CRM-driven lead nurturing for advertisers seeking measurable ROAS across digital and email channels.

Sponsorship Leverage Proven event platform via The Striper Cup and TV presence provides prospects for sponsorship deals, branded experiences, and co-branded content to elevate advertiser visibility among a passionate outdoors audience.

Similar companies to On The Water Media

On The Water Media Tech Stack

On The Water Media uses 8 technology products and services including Google AdSense, Snowplow, WordPress, and more. Explore On The Water Media's tech stack below.

On The Water Media's Email Address Formats

On The Water Media uses at least 4 email formats:
On The Water Media Email FormatsExamplePercentage
First@onthewater.comJohn@onthewater.com
59%
FLast@onthewater.comJDoe@onthewater.com
30%
LastFi@onthewater.comDoeJo@onthewater.com
8%
Last@onthewater.comDoe@onthewater.com
3%

Frequently Asked Questions

What is On The Water Media's phone number?

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You can contact On The Water Media's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is On The Water Media's official website and social media links?

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On The Water Media's official website is onthewater.com and has social profiles on LinkedIn.

How much revenue does On The Water Media generate?

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As of August 2026, On The Water Media's annual revenue is estimated to be $25M - $50M.

What is On The Water Media's SIC code and NAICS code?

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On The Water Media's SIC code is 8742 - Management Consulting Services and NAICS code is 541613 - Marketing Consulting Services.

How many employees does On The Water Media have currently?

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As of August 2026, On The Water Media has approximately 51 employees across 5 continents, including North America, Africa and Asia. Key team members include Co-Founder: J. F., Founder: Z. I. and Circulation Manager: B. D. Explore On The Water Media's employee directory with LeadIQ.

What industry does On The Water Media belong to?

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On The Water Media operates in the Advertising Services industry.

What technology does On The Water Media use?

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On The Water Media's tech stack includes Google AdSense, Snowplow, WordPress, CookieYes, Shopify, Amazon Simple Email Service, Microsoft 365 and Stripe.

What is On The Water Media's email format?

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On The Water Media's email format typically follows the pattern of First@onthewater.com. Find more On The Water Media email formats with LeadIQ.

When was On The Water Media founded?

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On The Water Media was founded in 1995.
On The Water Media logo

On The Water Media

Advertising ServicesMassachusetts, United States51-200 Employees

On The Water Media is a regional fishing and boating media company that operates across multiple platforms. It publishes the region's leading fishing and boating magazine and operates OnTheWater.com, which attracted more than two million unique visitors in 2017. The company also produces Angling Adventures, a television program that airs on NBC Sports Boston, and it originated The Striper Cup, a prominent fishing tournament in the Northeast.

Headquartered in East Falmouth, Massachusetts, the organization serves a readership and viewership of anglers and boaters in the Northeast through its print, online, and TV properties. Operating within the advertising services industry as a targeted media group, it focuses on regional content and events. The company is a relatively small, mid-sized operation.

Section iconCompany Overview

Phone number
SIC Code
8742 - Management Consulting Services
NAICS Code
541613 - Marketing Consulting Services
Founded
1995
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    On The Water Media's revenue is estimated to be in the range of $25M - $50M

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