Cloud-based perioperative Target One Medical Passport as a cloud-based perioperative workflow solution provider connected to over 800 facilities and 2.5 million patients annually, highlighting opportunities to upsell additional modules, integration services, or premium support to expand adoption across more facilities in their network.

Efficiency and cost Position a value proposition around further efficiency gains and cost reduction in pre-admission to post-op workflows, offering ROI-focused demonstrations and case studies to convert interest into expanded contracts with existing facilities and new hospital systems.

Tech stack fit Align with their current tech footprint including AWS, Salesforce, Microsoft 365, and Google services to propose seamless integrations, data migration, or customization projects that leverage their stack for deeper platform adoption and data-driven outcomes.

Moderate scale With 11-50 employees and revenue in the mid single digits up to mid teens, pursue mid-market opportunities and partner-based deals, emphasizing scalable solutions, predictable pricing, and flexible deployment to fit growth plans.

Funding and growth Leverage their $4M funding and growth trajectory to introduce strategic partnerships, joint marketing, and accelerator-style programs, while offering advanced features or modules that align with a plan for expanding customer base and upsell cycles.