Strategic Alliances O'Neal Steel's partnership with Ruan Transportation Management Systems indicates a focus on enhancing customer experience through efficient logistics. Leveraging this collaboration, sales teams can target transportation-intensive industries with value-added services.

Market Intelligence Launching the Market Informer demonstrates O'Neal Steel's commitment to providing timely market insights to customers. Sales professionals can leverage this valuable resource to engage clients with data-driven conversations and position the company as an industry thought leader.

Digital Innovation O'Neal Steel's introduction of the track the truck feature in PRONTO showcases a dedication to technological advancements that streamline order tracking and delivery processes. Sales representatives can highlight this unique digital offering to attract tech-savvy customers seeking efficient supply chain solutions.

Executive Leadership With the recent appointment of Jodi Parnell as President & CEO, O'Neal Steel's leadership team is strengthened. Sales teams can capitalize on this change by engaging with key decision-makers to explore new business opportunities and foster long-term partnerships.

Technology Expertise The hiring of Eric Riddle as Chief Technology Officer underlines O'Neal Steel's focus on innovation and digital transformation. Sales development representatives can use Riddle's expertise as a selling point to engage tech-oriented prospects looking for a progressive metals service provider.