Embedded notarization Opportunity to expand into ecosystems like Procore Pay where OneNotary has already launched an embedded notarization experience, signaling a demand for workflow-integrated notarization within construction and project payment processes.

Construction workflow Target construction firms and subcontractors who require efficient lien waiver and documentation workflows, leveraging OneNotary’s 24/7 availability to shorten approval cycles and improve project cash flow.

SMB to mid-market With revenue in the tens of millions and a mid-sized employee base, there is potential to upsell to larger professional services and mid-market enterprises seeking scalable, secure remote signing and notarization.

Security and compliance Highlight ISO/IEC 27001 certification and robust data protection as a differentiator to win larger enterprise deals requiring strict governance, risk, and compliance controls.

Digital trust expansion Leverage existing tech stack integrations (HubSpot, Google Search Console, cookies, analytics) to fuel smarter account-based marketing and nurture sequences aimed at IT services, legal, and real estate sectors seeking remote, compliant notarization at scale.