Insights

Acquisition of Weareladder Openfit's acquisition of Weareladder showcases a strategic move to expand its nutritional products offerings, providing an opportunity to cross-sell fitness programs with premium supplements to a wider customer base.

Merger with MYXfitness The merger with MYXfitness and partnership with BODi has positioned Openfit as a one-stop-shop for fitness enthusiasts, offering access to a vast library of classes at competitive prices, presenting a prime opportunity for upselling premium subscription packages.

Launch of Celebrity Walks The launch of 'Celebrity Walks' by Openfit underlines an innovative approach to attract celebrity-driven fitness enthusiasts, opening up avenues for partnership opportunities with influential figures for co-branded fitness programs and endorsements.

Partnership for 4 Weeks of Focus Collaborating with actress and entrepreneur Shay Mitchell for '4 Weeks of Focus' program allows Openfit to leverage celebrity influence for targeted marketing campaigns, creating potential leads for exclusive workout plans and personalized coaching offers.

Fitness-focused Labs Launch The introduction of fitness-focused Labs by Openfit presents an interactive and personalized customer engagement model, providing a platform for showcasing innovative fitness technologies and tracking tools, leading to opportunities for subscription upgrades to access premium features.

Openfit Tech Stack

Openfit uses 8 technology products and services including Google Analytics Enhanced eCommerce, MySQL, React, and more. Explore Openfit's tech stack below.

  • Google Analytics Enhanced eCommerce
    Analytics
  • MySQL
    Database
  • React
    Javascript Frameworks
  • jQuery Migrate
    Javascript Libraries
  • YUI
    Javascript Libraries
  • Lightbox
    Javascript Libraries
  • Stripe
    Payment Processing
  • Tealium
    Tag Management

Media & News

Openfit's Email Address Formats

Openfit uses at least 1 format(s):
Openfit Email FormatsExamplePercentage
FLast@openfit.comJDoe@openfit.com
53%
FirstLast@openfit.comJohnDoe@openfit.com
24%
LastFirst@openfit.comDoeJohn@openfit.com
14%
First.Last@openfit.comJohn.Doe@openfit.com
9%

Frequently Asked Questions

Where is Openfit's headquarters located?

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Openfit's main headquarters is located at 3301 Exposition Blvd, Santa Monica, California 90404, US. The company has employees across 4 continents, including North AmericaSouth AmericaEurope.

What is Openfit's official website and social media links?

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Openfit's official website is openfit.com and has social profiles on LinkedIn.

How much revenue does Openfit generate?

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As of May 2025, Openfit's annual revenue reached $15M.

What is Openfit's NAICS code?

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Openfit's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Openfit have currently?

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As of May 2025, Openfit has approximately 51 employees across 4 continents, including North AmericaSouth AmericaEurope. Key team members include Head Of Product & Talent: J. G.Vp, Brand Operations: J. P.Director Of Product Management: D. G.. Explore Openfit's employee directory with LeadIQ.

What industry does Openfit belong to?

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Openfit operates in the Wellness and Fitness Services industry.

What technology does Openfit use?

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Openfit's tech stack includes Google Analytics Enhanced eCommerceMySQLReactjQuery MigrateYUILightboxStripeTealium.

What is Openfit's email format?

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Openfit's email format typically follows the pattern of . Find more Openfit email formats with LeadIQ.

When was Openfit founded?

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Openfit was founded in 2018.
Openfit

Openfit

Wellness and Fitness ServicesUnited States51-200 Employees

Openfit is the place to go to get results and have fun doing it – an all-new digital streaming platform that integrates fitness, nutrition, and wellness together in one place. 

We offer world-class fitness programs with workouts designed to reach any goal, perfectly paired nutrition plans, safe and effective supplements, and customized wellness advice. In the process, we’ve searched far and wide to bring together the world’s foremost fitness and nutrition experts to make sure you succeed in reaching your goals.

Whether you’re training for an extreme event, looking to lose weight, or just wanting to live each day a little healthier than the last – you’ll not only find solutions at Openfit, you’ll find inspiration. The kind that powers you through your workout and leaves you feeling pumped to do it again tomorrow. So you can reach your goals…and want to come back for more.

That’s the simplicity of living a healthy, vibrant life – in your own way – every day. We hope you’ll come live yours at Openfit.

Section iconCompany Overview

Headquarters
3301 Exposition Blvd, Santa Monica, California 90404, US
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
2018
Employees
51-200

Section iconFunding & Financials

  • $10M$50M

    Openfit's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    Openfit's revenue is in the range of $10M$50M

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