optilyz

Technology, Information and InternetBerlin, Germany11-50 Employees

optilyz is Europe’s leading direct mail automation & programmatic print software. Our tool offers a straightforward way to integrate letters, postcards and selfmailers into your cross-channel marketing as well as automate and better personalize campaigns.

What you might think about print:
+ Lots of manual work from artwork to delivery
+ Coordination requires a lot of print expertise
+ High risk due to high costs
+ “Old school”, non-sustainable channel
+ Doesn’t fit into a digital marketing approach
+ Difficult to personalise and to automate

To be honest, these times are over!

With Direct Mail Automation we turn print into an agile, data-driven performance channel.

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