Insights

Strategic Partnerships Optimal Workshop Limited has recently partnered with well-known companies like Figma and Designlab, expanding its reach and potential customer base. Leveraging these collaborations can open doors for cross-selling opportunities and tapping into new markets.

Online Learning Platform The launch of Optimal Academy by Optimal Workshop Limited shows a commitment to educating users. Utilizing this platform as a lead magnet can attract potential customers interested in enhancing their UX research skills, ultimately leading to product adoption.

Project Templates The introduction of project templates by Optimal Workshop Limited offers a ready-to-use solution for users, making the onboarding process smoother. This feature can be highlighted in sales pitches to showcase ease of use and help convert potential leads quickly.

Board of Directors Appointment The appointment of Anne Ting to the board of directors at Optimal Workshop Limited brings valuable expertise and credibility to the company. Leveraging this key personnel's reputation can enhance trust with potential clients and facilitate high-level business discussions.

Strategic Investment The recent investment of $10M into Optimal Workshop Limited by Pioneer Capital signifies investor confidence and financial stability. This information can be used in sales conversations to instill trust in potential customers regarding the company's long-term viability.

Similar companies to Optimal

Optimal Tech Stack

Optimal uses 8 technology products and services including Docker, Unpkg, Google Font API, and more. Explore Optimal's tech stack below.

Docker
Containerization
Unpkg
Content Delivery Network
Google Font API
Font Scripts
jQuery Migrate
Javascript Libraries
HubSpot
Marketing Automation
Automattic
Platform As A Service
HTML
Programming Languages
Google
Search Engines

Media & News

Optimal's Email Address Formats

Optimal uses at least 1 format(s):

Optimal Email Formats	Example	Percentage
First.Last@optimalworkshop.com	John.Doe@optimalworkshop.com	92%
First@optimalworkshop.com	John@optimalworkshop.com	6%
Last@optimalworkshop.com	Doe@optimalworkshop.com	1%
Last.First@optimalworkshop.com	Doe.John@optimalworkshop.com	1%

Frequently Asked Questions

Where is Optimal's headquarters located?

Optimal's main headquarters is located at PO Box 27-456 Wellington, Te Aro 6011 NZ. The company has employees across 5 continents, including OceaniaNorth AmericaEurope.

What is Optimal's phone number?

You can contact Optimal's main corporate office by phone at

+64-4-498-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Optimal's stock symbol?

Optimal is a publicly traded company; the company's stock symbol is INIOPS.CO.

What is Optimal's official website and social media links?

Optimal's official website is optimalworkshop.com and has social profiles on LinkedIn.

How much revenue does Optimal generate?

As of April 2025, Optimal's annual revenue reached $15M.

What is Optimal's NAICS code?

Optimal's NAICS code is 5112 - Software Publishers.

How many employees does Optimal have currently?

As of April 2025, Optimal has approximately 68 employees across 5 continents, including OceaniaNorth AmericaEurope. Key team members include Chief Product & Technology Officer: S. T.Chief Product Officer: K. S.Chief Revenue Officer (cro): Z. T.. Explore Optimal's employee directory with LeadIQ.

What industry does Optimal belong to?

Optimal operates in the Software Development industry.

What technology does Optimal use?

Optimal's tech stack includes DockerUnpkgGoogle Font APIjQuery MigrateHubSpotAutomatticHTMLGoogle.

What is Optimal's email format?

Optimal's email format typically follows the pattern of . Find more Optimal email formats with LeadIQ.

When was Optimal founded?

Optimal was founded in 2007.

Optimal

Software DevelopmentTe Aro, New Zealand51-200 Employees

Optimal is a comprehensive User Insight Platform empowering product teams and UX researchers to make confident, data-driven decisions.

We provide a powerful suite that transforms complex human behaviors into actionable insights. Our platform helps you understand how people interact with your digital experiences, revealing the "why" behind user behaviors so you can build products that truly connect with your audience.

Join industry leaders like Lego, Nike, Netflix and Apple, who trust Optimal to bridge the gap between user expectations and product reality. Together, we'll create exceptional experiences that resonate with your users and drive business success.