OptimizeRx Patient Engagement Email Format
Wellness and Fitness ServicesNew Jersey, United States2-10 Employees
OptimizeRx Patient Engagement, based in Princeton, New Jersey, operates in the wellness and fitness services space with a small team. It provides a mobile Health manager platform that uses turnkey two-way texting to support patient therapy adherence and care coordination, engaging both patients and their caregivers. The platform is modular and designed to integrate with care workflows. Its client base includes pharmaceutical manufacturers, payers, specialty pharmacies and hospitals, reflecting a focus on pharma-provider digital health messaging and medication adherence. In 2018, OptimizeRx acquired CareSpeak Communications, incorporating its texting-based care coordination capabilities into its offerings.