Made in USA Advantage Origin's commitment to manufacturing all products in the USA presents a sales opportunity for customers looking for locally-made, high-quality goods, amidst the growing trend of supporting domestic production.

Expansion into Performance Sports Apparel The recent launch of a line of performance sports apparel signifies a strategic expansion by Origin, creating a new avenue for sales growth and diversification of product offerings to cater to the active lifestyle market.

Heirloom Quality Appeal Origin's focus on producing heirloom quality, durable goods resonates with customers seeking long-lasting products, positioning the brand as a premium choice in the market and presenting an opportunity for higher value sales.

Footwear Manufacturing Innovation Being the first brand to manufacture footwear in Franklin County, Maine, in the last three decades highlights Origin's innovation, and presents a unique selling point that can attract customers looking for footwear crafted with a blend of tradition and modern techniques.

Strategic Tech Integration Utilizing a tech stack comprising AdRoll, Klaviyo, and others indicates Origin's focus on leveraging technology for marketing and customer engagement. Sales teams can capitalize on this by utilizing data-driven approaches to target and convert potential customers effectively.