Expanding Market Presence Orkla i Danmark has a strong presence across multiple markets including the Nordics, Baltikum, Central Europe, and select regions in India, providing diverse opportunities to tailor sales strategies for different geographic segments.
Product Portfolio Focus The company’s focus on categories like food, confectionery, snacks, care, and food ingredients presents targeted cross-selling and up-selling opportunities within existing client accounts and new channels.
Recent Strategic Shifts With plans to close offices and a pasta factory in Denmark, Orkla is streamlining operations, which creates opportunities to offer supply chain solutions, efficiency services, or alternative manufacturing partnerships.
Growth in Foodservice & Retail As a key supplier to retail chains, foodservice providers, and pharmacies, there are significant opportunities to develop customized products, packaging, and distribution solutions to meet evolving customer demands.
Technological Capabilities Utilizing tools like Microsoft 365, Google Tag Manager, and Cloudflare suggests an openness to digital solutions; engaging with their digital infrastructure can facilitate improved marketing, sales analytics, and customer engagement strategies.