Turnkey Design Build Orren Pickell emphasizes turnkey custom building and remodeling with in-house design, architecture, and construction teams. This positions you to win high-end projects in the Chicago North Shore by offering a single, accountable partner from design through build. Focus BD outreach on luxury homeowners and real estate developers seeking a seamless, on-time, on-budget experience.

Design Studio Advantage A staff of award-winning architects, a robust CAD workflow, and a 5,000-photo design database enable fast, differentiated proposals. Build partnerships with local architects, interior designers, and luxury builders to co-create high-margin projects and shorten sales cycles.

Cabinetry Upsell CabinetWerks Design Studio is an in-house cabinetry resource for kitchens, baths, and built-ins. Market this integrated capability as a premium upsell on remodeling and new-home projects, and offer packaged design+cabinetry solutions to increase project value and close rates.

Local Market Focus Based in Wilmette with a strong North Shore footprint, the company targets affluent residential segments near Chicago. Use geo-targeted outreach, referrals from local architects and high-end suppliers, and showcase Houzz awards to capture share in luxury renovations and custom homes.

Growth Leadership Recent leadership changes, including the appointment of a new president in 2024 and leadership promotions in 2025, indicate strategic growth and a potential openness to new partnerships and larger-scale engagements. Initiate conversations with executive leadership to discuss enterprise-level remodeling programs or strategic supplier partnerships.