Small operation Target the school for cost-efficient cloud and software solutions suitable for small staff, highlighting scalable offerings from AWS, Google Cloud, and Google Workspace that fit a lean operation.

Digital presence Leverage their reliance on Wix, WordPress, and Adobe Experience Cloud to propose enhancements in website performance, analytics, and marketing automation that can improve enrollment and engagement.

Community focus Position products and services as non-profit and education-friendly, emphasizing affordable pricing, non-profit credits, and education-specific features to align with school budgeting cycles.

Revenue growth Explore scalable IT and marketing solutions aimed at increasing inquiries and enrollments, along with eCommerce capabilities for donations or merchandise to drive revenue growth.

Competitive landscape Identify upsell opportunities by benchmarking against larger local peers; propose bundled tech stacks (hosting, security, analytics, and compliance) that deliver value with minimal internal IT resources.