Strategic Partnerships Leverage ongoing and upcoming event partnerships with Spartan Race, Muck Masters, and local municipalities (Wellington, Belle Glade, Boca Raton) to introduce cross-sell opportunities for sponsorships, catering, venue branding, and hospitality packages.

Economic Impact Position offerings around tourism and bed tax revenue growth, emphasizing how hosting national and regional events drives hotel occupancy and local spend, creating a compelling ROI narrative for potential funding partners and sponsors.

Diversified Events Capitalize on a mix of sports and non-traditional events, including esports with Misfits Gaming and family fitness festivals, to broaden sponsor bases, attract new markets, and extend the region’s event calendar year-round.

Technology Enablement Promote data-driven marketing and ticketing capabilities using the current tech stack (WordPress, analytics tools, CDN) to offer partners customized dashboards, attribution metrics, and targeted promotional opportunities.

Growth Potential Highlight revenue scale and multi-year event rights opportunities given current revenue range, staff capacity, and track record of national championships to pitch long-term sponsorships, venue partnerships, and expanded media rights.