Expanding Product Range Palram’s recent launch of innovative products like the SUNTUF Beehive and DynaGlas SolarSoft MAX indicates ongoing product development efforts, presenting opportunities to upsell or introduce complementary solutions in the construction, roofing, and industrial markets.
Strategic Partnerships The company’s recent collaborations with Ball & Doggett and Coastal Forest Products highlight its emphasis on expanding distribution channels, which could facilitate broader market penetration through targeted sales efforts and geographic expansion.
Recent Asset Divestiture The sale of Palram’s Palight Trimboard assets to Westlake Royal suggests a strategic focus on core products, creating opportunities to align sales pitches around their leading polycarbonate and PVC solutions for key industries like construction and signage.
Market Focus & Industry Sectors Palram supplies industries spanning construction, architecture, sign & graphics, and DIY home improvements, allowing sales teams to tailor messaging to specific verticals with high-value, innovative translucent and semi-translucent materials.
Technology & Innovation The company’s use of advanced manufacturing materials and continuous product innovation positions it as a solution provider for customers seeking durable, light-transmitting materials, creating opportunities for cross-selling high-performance plastic solutions.