Strategic Acquisition The acquisition by ZGM Modern Marketing Partners positions Paper Leaf within a broader marketing ecosystem, offering opportunities to provide integrated digital solutions and expand service offerings to existing clients.

Niche Specialization As a company focusing solely on web, mobile apps, and web development for growth-critical projects, Paper Leaf presents an ideal target for clients seeking high-end, reliable digital development partners with a proven track record.

Medium Revenue Scale With annual revenues estimated between $10 million and $25 million, Paper Leaf serves mid-sized organizations, indicating potential for upselling or extending service contracts to clients aiming to scale their digital presence.

Tech Stack Familiarity Their use of technologies like PHP, iOS, and SEO tools suggests they are well-positioned to handle diverse development projects, opening avenues to offer customized solutions in these areas to prospective clients.

Market Positioning Operating in Western Canada and serving prominent clients such as CAA and SurveyMonkey, Paper Leaf’s strong regional presence allows targeted outreach to local organizations seeking high-quality, specialized web and app development services.