Niche Market Superiority Paperlike has gained a competitive edge by catering to a niche market of artists and notetakers who seek an iPad screen protector that offers a paper-like writing experience, filling a gap in the market left by traditional screen protectors.

Successful Crowdfunding The successful Kickstarter campaign in 2017, which attracted over 2000 backers, showcases significant interest and support for Paperlike's innovative product, indicating a strong market demand for a screen protector optimized for creative iPad use.

Tech-Savvy Ecosystem With a tech stack that includes TikTok Pixel, YouTube, Facebook, and more, Paperlike demonstrates its tech-savvy approach to reaching and engaging with potential customers through various online platforms, presenting ample opportunities for digital marketing and customer outreach.

Revenue Potential Although the revenue of Paperlike falls within the range of $0 - 10M, the company's unique product offering and dedicated customer base suggest potential for revenue growth and market expansion, providing sales professionals with an opportunity to capitalize on a growing segment within the technology accessory industry.

Partnership Alignment Exploring partnerships with complementary companies in the accessories or technology sector, such as Moshi, Belkin, or Tech Armor, could open avenues for co-marketing opportunities, cross-selling initiatives, or distribution agreements, leveraging the strengths of each entity for mutual sales growth.