Niche Investment Focus PEI Funds specializes in secondary market transactions involving mature venture capital, growth equity, mezzanine, and buyout fund interests, indicating opportunities to engage with clients seeking liquidity solutions for these specific asset classes.

Established Market Presence Since 1992 and headquartered in New York, PEI Funds has a longstanding history that demonstrates stability and trust within the private equity sector, making it a reliable partner for firms looking for experienced secondary market specialists.

Limited but Targeted Clientele With a small team of 2-10 employees and a clientele comprising fund managers, corporations, endowments, foundations, and family offices, there are opportunities to tailor outreach efforts to high-value, institutional investors.

Technology Adoption Using platforms like Joomla, WordPress, and Microsoft365, PEI Funds leverages modern technology for its online presence, presenting sales channels for digital engagement and content marketing strategies.

Growth Potential in Private Equity Operating in a market with large competitors such as KKR and Blackstone suggests emerging opportunities to differentiate through personalized secondary market solutions and to target niche segments within the private equity space.