Legacy & Trust Peninsula Players Theatre is the oldest professional resident summer theatre in America, with a long-standing brand presence in Door County. This can be leveraged to position high-value sponsorships, long-term partnerships, and premium ad packages to local businesses and regional brands seeking established community engagement.

Grant & Funding Recent grants from Wisconsin Arts Board and other funding sources indicate access to potential grant-funded collaboration opportunities, audience development programs, and co-funded marketing initiatives that could be paired with sponsorships, digital campaigns, or education/outreach services.

Seasonal Engagement A defined 90th season schedule and ongoing pre-show seminars/post-show discussions present opportunities to offer live event streaming services, enhanced digital experiences, membership or loyalty programs, and event-based marketing packages to regional supporters and alumni.

Tech & Reach Current tech stack (WordPress, Google Ads, Facebook Pixel, Shopify, Constant Contact) shows readiness for digital marketing, e-commerce, and audience analytics. These channels can be expanded with retargeting, inventory of show-related merchandise, and CRM-driven outreach to drive ticket sales and donor engagement.

Funding & Growth Public funding and grants, combined with modest revenue scale, indicate partnership opportunities with sponsors, equipment/production vendors, and community sponsorships for housing initiatives or infrastructure projects, offering a foothold for B2B services and long-term corporate partnerships.