Large venue capacity PCEC is Western Australia’s largest purpose-built convention and exhibition venue with capacity for up to 5,000 delegates and multiple flexible spaces, indicating strong potential for high-value events, long-term venue partnerships, and full-service event packages.

Award-winning credibility Recent awards for Conference and Function Venue of the Year and a silver medal at tourism awards bolster credibility with corporate clients seeking reliable, top-tier venues for conferences, exhibitions, and large gatherings.

Strategic leadership New leadership appointments, including a director of business development and a recently named General Manager, signal growth-oriented sales outreach opportunities and potential for refreshed partnerships and cross-sell of services.

Government and tourism funding Significant government funding for redevelopment and partnerships with Tourism Western Australia create openings for co-branded campaigns, long-term redevelopment projects, and incentive programs that can drive extended engagement and service upgrades.

Tech-enabled experiences Utilization of a comprehensive tech stack (AWS, data tracking, marketing tools, and CMS/commerce platforms) presents opportunities to offer advanced digital solutions, hybrid event capabilities, and integrated marketing packages to event organizers seeking analytics-driven experiences.