Community Engagement The Peterborough Petes have demonstrated a strong commitment to community involvement, evidenced by their recent receipt of the Ontario Hockey League Community Involvement Award and initiatives like the Petes Ball Hockey Program and Virtual School Visits. This presents opportunities for brands and service providers interested in partnership programs that enhance community outreach and youth engagement.

Brand Expansion Potential The team's recent launch of promotional campaigns such as 100 Days of Giveaways indicates active marketing efforts to boost season ticket sales and fan loyalty. Companies specializing in promotional products, merchandise, and experiential marketing could find a receptive environment for their offerings.

Digital & Content Opportunities With a tech stack that includes WordPress, Google Analytics, and Tag Manager, the Petes are leveraging digital tools to engage fans. This creates avenues for digital advertising, sponsored content, and tailored marketing campaigns aimed at the team’s engaged online audience.

Youth & Sports Market The launch of youth programs like Petes Ball Hockey and virtual school visits signifies a focus on engaging young audiences and families. Partnering with educational or youth-focused brands can tap into this demographic, generating sponsorship and community partnership opportunities.

Financial Stability & Growth With revenues ranging from 1 to 10 million dollars and recent organizational recognitions, the Petes present a stable platform for partnerships in areas such as merchandise, sponsorships, and experiential events, especially given their active marketing and community engagement strategies.