Expansion into new regions Petersime has been actively expanding its sales team by hiring Area Sales Managers for various regions like Eastern Europe and Latin America. This indicates a strategic focus on increasing market presence in these areas, presenting opportunities for partnerships and sales growth.

Innovative product launches Recent launches like NestSound for monitoring chick vocalizations demonstrate Petersime's commitment to innovation. These new solutions can serve as compelling selling points for Sales Development Representatives looking to offer cutting-edge technology to customers.

Digital transformation initiatives The launch of a new corporate website, customer portal, and career website showcase Petersime's digital transformation efforts. Leveraging these digital platforms effectively can enhance customer engagement and attract new leads for the sales team.

Strategic partnerships for IoT network Partnering with Metanous to establish a global IoT network for hatchery production optimization indicates Petersime's focus on technology-driven solutions. Sales professionals can leverage this collaboration to showcase comprehensive solutions to potential clients.

Focus on chick welfare & sustainability The introduction of NestSound to improve chick welfare aligns with Petersime's sustainability efforts. Highlighting such initiatives can resonate with environmentally-conscious clients and open doors for sales conversations around sustainable practices in hatchery operations.