Elite Sports Venue The Pettit National Ice Center hosts high-profile skating events including the ISU World Cup, demonstrating its capacity as a premier sports facility. This makes it a potential partner for companies looking to sponsor or support major sporting events or provide specialized sports equipment and apparel.

Growing Revenue Base With an annual revenue between $10M and $25M, the center shows significant financial stability and growth potential, indicating opportunities for partnerships in hospitality, training technology, and event management services.

Olympic Training Hub As a key training site for Olympic athletes and long track speed skating, the center can benefit from advanced training technologies, sports nutrition services, and athlete-focused health and wellness solutions, opening avenues for B2B collaborations.

Technology Adoption Utilizing modern tech stacks like Microsoft 365 and Amazon ALB, the center is open to digital transformation initiatives. Opportunities exist to provide cloud solutions, security services, or digital engagement platforms for event management and facility operations.

Market Positioning Situated in Milwaukee and involved in international competitions, the Pettit Center is well-positioned to attract national and global corporate sponsorships, advertising partnerships, and community engagement programs, expanding revenue streams.