Data first PGM Solutions specializes in first party data, consumer intelligence, and audience development, presenting opportunities to upsell data enrichment services, advanced targeting capabilities, and bespoke audience segments to brands seeking smarter reach.

Industry focus With expertise in new movers, homebuyers, and property insights, there are sales opportunities with real estate, home services, mortgage lenders, moving companies, and home improvement brands looking to reach transitional audiences.

Recent wins Recent recognition for data accuracy and partnerships with Habitat for Humanity indicate credibility and a track record of delivering reliable data solutions and purpose-driven marketing programs that can be leveraged in conversations with potential customers seeking trustworthy partners.

Technology stack The use of Google and LinkedIn Ads, HubSpot, and Piwik PRO Core suggests potential for integrated ad tracking, CRM-driven outreach, and analytics-based campaigns; position PGM as a bridge between data capabilities and measurable media results.

Growth signals Revenue range and growth-oriented initiatives such as Home Factors and prior OTT/CTV partnerships imply scale potential and opportunities to cross-sell data products to advertisers expanding into new channels and home-related verticals.