Strong Private Banking Reputation Piguet Galland is recognized as the best Swiss private bank for three consecutive years and has received awards for serving high-net-worth clients, indicating a well-established presence in affluent client segments that could be targeted for premium financial products and tailored wealth management solutions.

Digital Innovation Focus The launch of the new My Piguet Galland e-banking platform and the revamped website demonstrate a commitment to digital transformation, providing opportunities to offer digital investment tools, online advisory services, and personalized financial products to tech-savvy clients.

Client Engagement Activities Participation in events like the 2025 Economic Expertise Roadshow highlights the bank’s active engagement in industry dialogues and thought leadership, paving the way for partnerships, sponsorship opportunities, or targeted content marketing to reach a sophisticated, economically engaged audience.

Sustainability Certification Obtaining B Corp certification underscores the bank’s focus on social responsibility and ethical practices, which presents sales opportunities around sustainable investment products, ESG advisory services, and partnerships aligned with socially responsible investing trends.

Operational Expansion and Presence With physical branches across several Swiss cities and a focus on French-speaking Switzerland, there is potential to develop localized financial solutions, cross-selling opportunities to existing clients, and targeted campaigns to expand client acquisition in specific geographic markets.