Insights

Product Innovation Pirate Life Brewing regularly launches new and limited-edition beers such as Belma IPA, Wharfie Draught, and Best Pilsner, indicating an openness to experimentation and a strong focus on product variety. This presents opportunities to collaborate on exclusive releases or customized brews for retail partners, events, or corporate gifting.

Expanding Market Presence With recent expansions including a Victorian outpost and multiple venues, Pirate Life is actively growing its physical footprint across Australia. This expansion strategy opens sales opportunities in new geographical markets as they establish awareness and demand in different regions.

Collaborative Partnerships Pirate Life partners with various brands such as Thebavarians and St Agnes Distillery, showcasing their willingness to collaborate with other local producers. Engaging in joint ventures or co-branded promotions could drive incremental sales volume and increase brand visibility.

Strong Community Engagement The brand emphasizes a culture of mateship and community, evidenced by launching experiential spaces like the Parlour Private Dining Room and participating in events like International IPA Day. Leveraging their community focus can facilitate targeted local marketing campaigns and event sponsorship opportunities.

Digital Engagement Pirate Life's use of modern web and social media tools indicates an active online presence and engagement. Potential sales avenues include digital campaigns, targeted promotions, and e-commerce collaborations to boost direct sales and customer loyalty programs.

Pirate Life Brewing Tech Stack

Pirate Life Brewing uses 8 technology products and services including Open Graph, Google Fonts API, jQuery, and more. Explore Pirate Life Brewing's tech stack below.

  • Open Graph
    Content Management System
  • Google Fonts API
    Font Scripts
  • jQuery
    Javascript Libraries
  • Modernizr
    Javascript Libraries
  • LinkedIn
    Online Community Software
  • Cloudflare Bot Management
    Security
  • HTTP/3
    Web & Portal Technology
  • Twitter
    Widgets

Pirate Life Brewing's Email Address Formats

Pirate Life Brewing uses at least 1 format(s):
Pirate Life Brewing Email FormatsExamplePercentage
First.Last@piratelife.com.auJohn.Doe@piratelife.com.au
90%
First@piratelife.com.auJohn@piratelife.com.au
4%
Last@piratelife.com.auDoe@piratelife.com.au
4%
First.MiddleLast@piratelife.com.auJohn.MichaelDoe@piratelife.com.au
2%

Frequently Asked Questions

Where is Pirate Life Brewing's headquarters located?

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Pirate Life Brewing's main headquarters is located at 18 Baker St, Port Adelaide, South Australia 5015, AU. The company has employees across 4 continents, including OceaniaAfricaAsia.

What is Pirate Life Brewing's official website and social media links?

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Pirate Life Brewing's official website is piratelife.com.au and has social profiles on LinkedIn.

What is Pirate Life Brewing's NAICS code?

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Pirate Life Brewing's NAICS code is 722 - Food Services and Drinking Places.

How many employees does Pirate Life Brewing have currently?

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As of October 2025, Pirate Life Brewing has approximately 63 employees across 4 continents, including OceaniaAfricaAsia. Key team members include Head Of Finance/Cfo: K. M.Head Of Marketing: B. R.Head Of Hospitality: K. V. D. M.. Explore Pirate Life Brewing's employee directory with LeadIQ.

What industry does Pirate Life Brewing belong to?

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Pirate Life Brewing operates in the Food and Beverage Services industry.

What technology does Pirate Life Brewing use?

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Pirate Life Brewing's tech stack includes Open GraphGoogle Fonts APIjQueryModernizrLinkedInCloudflare Bot ManagementHTTP/3Twitter.

What is Pirate Life Brewing's email format?

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Pirate Life Brewing's email format typically follows the pattern of First.Last@piratelife.com.au. Find more Pirate Life Brewing email formats with LeadIQ.

When was Pirate Life Brewing founded?

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Pirate Life Brewing was founded in 2014.
Pirate Life Brewing

Pirate Life Brewing

Food and Beverage ServicesAustralia51-200 Employees

Pirate life Brewing was established in 2014 by Jared ‘Red’ Proudfoot, Jack Cameron and Michael ‘MC’ Cameron, whose love for beer is rivaled only by their love of people.

Our first beer, an 8.8% Imperial IPA, rolled off the line in February 2015, since then, we’ve become one of Australia’s most recognisable craft brands, with four venues and over two hundred employees nation-wide.

At PL, we brew the beer we love to drink, and have a hell of a time while doing it. From hopped up IPAs and fruit sours to our flagship pale, South Coast, there isn’t much we won’t do in pursuit of the perfect pint.

Our founding pillars of quality, ingenuity and mateship continue to drive us, from the brew house to the hospitality floor – to us, PL means more than good beer, it’s a way of life...

And we wouldn’t have it any other way.

Section iconCompany Overview

Headquarters
18 Baker St, Port Adelaide, South Australia 5015, AU
NAICS Code
722 - Food Services and Drinking Places
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Pirate Life Brewing's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Pirate Life Brewing's revenue is estimated to be in the range of $1M$10M

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