Insights

Expansion Opportunities Pitfire Pizza has grown from a single LA corner shop to nine locations across LA, Orange, and San Diego, with recent international expansion into the UAE. This suggests a willingness to scale and explore new markets, indicating opportunities for partnerships in regional growth, franchise-like collaborations, or co-branding initiatives in adjacent markets.

Community and Brand Founded on Food, Art and Community with neighborhood-tailored restaurant designs, Pitfire Pizza maintains strong local affinity. This presents sales potential for local marketing partnerships, event sponsorships, and collaboration programs that leverage their community focus and distinctive venues like beer gardens and speakeasy concepts.

Menu and Customization A diverse menu featuring sourdough crust pizzas with vegan and gluten-free options, plus house-made vegan cheese and cauliflower crust. There is potential to upsell through premium ingredients, plant-based product lines, and cross-promotions with suppliers of alternative crusts and vegan cheeses for broader distribution or wholesale partnerships.

Tech and Operations Technology stack includes AWS, iCIMS, New Relic, Paylocity, and analytics platforms, signaling modern digital operations and potential for data-driven partnerships in hospitality tech, POS integrations, loyalty programs, or talent management solutions tailored to mid-sized restaurant chains.

Revenue Growth Current revenue range reported at 1M–10M with 51–200 employees across multiple states. This indicates a mid-market profile with room for scale, making Pitfire a viable target for packaged deals in expansion funding, equipment leasing, supply chain optimization, and national supplier partnerships to support new store openings.

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Pitfire Pizza Tech Stack

Pitfire Pizza uses 8 technology products and services including AudioEye, Snowplow, iCIMS, and more. Explore Pitfire Pizza's tech stack below.

Pitfire Pizza's Email Address Formats

Pitfire Pizza uses at least 3 email formats:
Pitfire Pizza Email FormatsExamplePercentage
First@pitfirepizza.comJohn@pitfirepizza.com
70%
Last@pitfirepizza.comDoe@pitfirepizza.com
16%
FirstL@pitfirepizza.comJohnD@pitfirepizza.com
14%

Frequently Asked Questions

What is Pitfire Pizza's phone number?

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You can contact Pitfire Pizza's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Pitfire Pizza's official website and social media links?

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Pitfire Pizza's official website is pitfirepizza.com and has social profiles on LinkedIn.

How much revenue does Pitfire Pizza generate?

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As of September 2026, Pitfire Pizza's annual revenue is estimated to be $1M - $10M.

What is Pitfire Pizza's NAICS code?

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Pitfire Pizza's NAICS code is 7225 - Restaurants and Other Eating Places.

How many employees does Pitfire Pizza have currently?

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As of September 2026, Pitfire Pizza has approximately 105 employees across 2 continents, including North America and Asia. Key team members include Staff Accountant: S. L. and Accounting: E. R. Explore Pitfire Pizza's employee directory with LeadIQ.

What industry does Pitfire Pizza belong to?

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Pitfire Pizza operates in the Restaurants industry.

What technology does Pitfire Pizza use?

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Pitfire Pizza's tech stack includes AudioEye, Snowplow, iCIMS, Amazon Web Services, Microsoft 365, New Relic, Paylocity and Vimeo.

What is Pitfire Pizza's email format?

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Pitfire Pizza's email format typically follows the pattern of First@pitfirepizza.com. Find more Pitfire Pizza email formats with LeadIQ.

When was Pitfire Pizza founded?

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Pitfire Pizza was founded in 1997.
Pitfire Pizza logo

Pitfire Pizza

RestaurantsCalifornia, United States51-200 Employees

Pitfire Pizza is a restaurant chain based in Venice, California, founded in 1997 by Paul Hibler with a community-focused approach to dining. The company operates nine locations across Los Angeles, Orange, and San Diego counties, with each site designed to reflect its surrounding neighborhood. Its menu emphasizes twelve varieties of sourdough crust pizzas and the option to craft a custom pie, including vegan cheese and cauliflower crust alternatives.

The organization emphasizes employee benefits, offering a 401(k) after one year, a dining discount program, and clear pathways for professional development. In 2024, it launched the seventh edition of its Box Art Program, a program that repurposes pizza boxes as canvases for artwork.

Section iconCompany Overview

Phone number
NAICS Code
7225 - Restaurants and Other Eating Places
Founded
1997
Employees
51-200

Section iconFunding & Financials

  • $1M - $10M

    Pitfire Pizza's revenue is estimated to be in the range of $1M - $10M

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