Acquisition Opportunity PJA Marketing + Advertising was acquired by Cedar Pine, a Chicago-area private investment firm, which may prompt cross-sell opportunities with Cedar Pine’s portfolio companies and potential M&A marketing support needs.

Mid-Sized Focus With 11-50 employees and revenue between $50M and $100M, PJA sits in a mid-sized agency niche that often seeks scalable marketing solutions, offering potential for upsell in digital advertising, data analytics, and marketing tech deployments as they expand.

Industry Footprint Current client roster includes healthcare, financial services, and technology brands (e.g., Takeda, Guardian Life, Red Hat, Parexel), presenting cross-sell avenues into regulated industries and tech-forward sectors with complex buyer journeys.

Data and Tech Emphasis Strong positioning at the intersection of data and creativity with capabilities in media buying, data analytics, and marketing technologies suggests opportunities to offer advanced attribution, martech integration, and performance-driven campaigns.

Growth Readiness Being a full-service digital ad agency with recent acquisition activity signals potential for strategic marketing partnerships, expanded service lines (experiential, content programs), and scaled campaigns across multiple channels to accelerate growth.