P&K Research Email Format
Market ResearchIllinois, United States51-200 Employees
P&K Research is a mid-sized market research firm with a history spanning more than 60 years. The company focuses on sensory science and consumer testing to understand what people like and why. It helps both global brands and startups collect the right data and translate it into insights that guide product development and brand strategy. P&K customizes research to fit each client’s goals, using qualitative, quantitative, traditional and in-context methods to engage consumers worldwide, in person or online. Based in Chicago, Illinois, the firm operates its own testing facilities in the United States and collaborates with regional and global partners to support clients in food, beverage, personal care, and beyond.