Insights

Large-scale reach PlaceMakers is New Zealand’s largest building materials and hardware supplier with 61 stores and over 300,000 customers, presenting a wide potential audience for cross-sell opportunities across complementary product lines and services.

Digital enablement Recent tech usage includes a 3D kitchen planner launched in 2021 and active analytics tooling, indicating openness to digital engagement and design-led sales that can drive higher-value, project-based conversions.

Product breadth Portfolio spans 74,000+ product lines from concrete to paint and plasterboard, enabling targeted upsell and bundle offers across trades and DIY segments.

Mid-market scale Revenue range and employee base suggest a sizeable buyer and procurement footprint, suitable for enterprise-level partners, supplier programs, and volume-based discounts or co-marketing initiatives.

Regional footprint Nationwide store network from Kaitaia to Invercargill provides geographic diversification and regional demand patterns, supporting location-specific promotions, supplier support programs, and field sales coverage.

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PlaceMakers Tech Stack

PlaceMakers uses 8 technology products and services including AppNexus, Amplitude, Facebook Pixel, and more. Explore PlaceMakers's tech stack below.

  • AppNexus
    Advertising
  • Amplitude
    Analytics
  • Facebook Pixel
    Analytics
  • GitHub
    Communication And Collaboration
  • Microsoft Visio
    Dev Tools
  • jQuery
    Javascript Libraries
  • Yahoo! DOT
    Tag Management
  • Miro
    Team Collaboration

PlaceMakers's Email Address Formats

PlaceMakers uses at least 1 format(s):
PlaceMakers Email FormatsExamplePercentage
First.Last@placemakers.co.nzJohn.Doe@placemakers.co.nz
83%
FLast@placemakers.co.nzJDoe@placemakers.co.nz
14%
LFirst@placemakers.co.nzDJohn@placemakers.co.nz
2%
First.Middle@placemakers.co.nzJohn.Michael@placemakers.co.nz
1%

Frequently Asked Questions

What is PlaceMakers's official website and social media links?

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PlaceMakers's official website is placemakers.co.nz and has social profiles on LinkedIn.

What is PlaceMakers's SIC code NAICS code?

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PlaceMakers's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 4233 - Lumber and Other Construction Materials Merchant Wholesalers.

How many employees does PlaceMakers have currently?

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As of July 2026, PlaceMakers has approximately 1.4K employees across 4 continents, including OceaniaNorth AmericaAsia. Key team members include Head Of Financial Planning & Analysis: T. C.Head Of Operations: W. H.Head Of Sales: C. F.. Explore PlaceMakers's employee directory with LeadIQ.

What industry does PlaceMakers belong to?

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PlaceMakers operates in the Wholesale Building Materials industry.

What technology does PlaceMakers use?

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PlaceMakers's tech stack includes AppNexusAmplitudeFacebook PixelGitHubMicrosoft VisiojQueryYahoo! DOTMiro.

What is PlaceMakers's email format?

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PlaceMakers's email format typically follows the pattern of First.Last@placemakers.co.nz. Find more PlaceMakers email formats with LeadIQ.
PlaceMakers logo

PlaceMakers

Wholesale Building MaterialsAuckland, New Zealand1001-5000 Employees

PlaceMakers is New Zealand's largest supplier of building materials and hardware, headquartered in Auckland. The company operates 61 stores across the country, from Kaitaia to Invercargill, offering more than 74,000 product lines including concrete and plasterboard. It serves a broad customer base and maintains a large workforce.

In the wholesale building materials industry, PlaceMakers supplies products for construction and renovation to professional tradespeople and other customers. A notable development is the 2021 launch of a 3D kitchen planner powered by Marxent 3D Cloud to assist planning. The company is based in Auckland and maintains a nationwide footprint, with more information available at placemakers.co.nz.

Section iconCompany Overview

SIC Code
7299 - Miscellaneous Personal Services, Not Elsewhere Classified
NAICS Code
4233 - Lumber and Other Construction Materials Merchant Wholesalers
Employees
1001-5000

Section iconFunding & Financials

  • $50M$100M

    PlaceMakers's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    PlaceMakers's revenue is estimated to be in the range of $50M$100M

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