Market Leadership PlaceMakers is New Zealand's largest supplier of building materials and hardware, serving over 300,000 customers across 61 stores nationwide, indicating a dominant market position and extensive customer base ripe for cross-selling opportunities.
Digital Innovation The company has recently launched a 3D kitchen planner powered by Marxent 3D Cloud, showcasing their commitment to integrating advanced technology to enhance customer experience and differentiate from competitors.
Growth Potential With annual revenues estimated between 10 million and 25 million NZD and a substantial workforce of over 2,100 employees, PlaceMakers presents opportunities for upselling hardware, software solutions, and construction technologies to support their expansion and operational efficiency.
Online Engagement The company employs various digital tools like Google Tag Manager, Hotjar, and Lucky Orange, indicating a focus on digital marketing and customer analytics that could be leveraged to offer data-driven solutions to optimize their online sales channels.
Industry Trends As a key player in wholesale building materials, PlaceMakers is positioned to benefit from ongoing trends toward sustainable construction and innovative building solutions, presenting opportunities for environmentally friendly product lines and construction technology partnerships.