Insights

Diversity Advantage Planet Subaru emphasizes a strong female representation across departments, including management, sales, service counters, and technicians. This suggests a potential focus on woman-led outreach, employee advocacy programs, and partnerships with women-focused networks to expand brand ambassadors and referral channels.

Ethical Sales Model The dealership promotes upfront pricing and a no tricks approach, positioning itself as a trusted alternative to typical dealers. Sales opportunities exist in highlighting transparent pricing to attract value-conscious buyers and to leverage content that contrasts with less transparent competitors.

Community Engagement Longstanding community partnerships and recognition for workplace quality indicate a culture of local involvement. Opportunities exist to sponsor or co-host events, leveraged goodwill campaigns, and bundled service or vehicle purchase incentives tied to charitable initiatives.

Subaru Brand Leverage Recent coverage of BRZ tS launches and Subaru product updates signals access to customers excited by new performance variants. There’s potential to align campaigns around product rollouts, launch events, and test-drive experiences to capture enthusiasts and current Subaru owners.

Growth Footprint Revenue range of 25–50 million with a lean employee base (11–50 initially, now over 75) suggests a scalable operation receptive to B2B partnerships, cross-sell opportunities (service, parts, and financing), and expansion services such as fleet programs or training collaborations with automotive suppliers and tech vendors.

Similar companies to Planet Subaru

Planet Subaru Tech Stack

Planet Subaru uses 8 technology products and services including Optimizely, AudioEye, The Trade Desk, and more. Explore Planet Subaru's tech stack below.

Planet Subaru's Email Address Formats

Planet Subaru uses at least 3 email formats:
Planet Subaru Email FormatsExamplePercentage
First@planetsubaru.comJohn@planetsubaru.com
71%
First.Last@planetsubaru.comJohn.Doe@planetsubaru.com
14%
FLast@planetsubaru.comJDoe@planetsubaru.com
15%

Frequently Asked Questions

What is Planet Subaru's phone number?

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You can contact Planet Subaru's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Planet Subaru's official website and social media links?

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Planet Subaru's official website is planetsubaru.com and has social profiles on LinkedIn.

How much revenue does Planet Subaru generate?

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As of October 2026, Planet Subaru's annual revenue is estimated to be $25M - $50M.

What is Planet Subaru's SIC code and NAICS code?

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Planet Subaru's SIC code is 5511 - Motor Vehicle Dealers (New and Used) and NAICS code is 3361 - Motor Vehicle Manufacturing.

How many employees does Planet Subaru have currently?

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As of October 2026, Planet Subaru has approximately 47 employees across 1 continents, including North America. Key team members include President: H. F., Assistant Controller: D. L. and Photographer: J. K. Explore Planet Subaru's employee directory with LeadIQ.

What industry does Planet Subaru belong to?

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Planet Subaru operates in the Motor Vehicle Manufacturing industry.

What technology does Planet Subaru use?

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Planet Subaru's tech stack includes Optimizely, AudioEye, The Trade Desk, Crazy Egg, Amazon Web Services, Open Graph, Microsoft 365 and New Relic.

What is Planet Subaru's email format?

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Planet Subaru's email format typically follows the pattern of First@planetsubaru.com. Find more Planet Subaru email formats with LeadIQ.

When was Planet Subaru founded?

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Planet Subaru was founded in 1998.
Planet Subaru logo

Planet Subaru

Motor Vehicle ManufacturingMassachusetts, United States11-50 Employees

Planet Subaru is a Hanover, Massachusetts-based automotive retailer operating in the motor vehicle manufacturing sector. Opened in 1998, the dealership emphasizes a commitment to expanding opportunities for women in the auto industry, a focus reflected in leadership and staff across management, sales, service, and technical roles. As a small-to-mid-sized operation, it serves Subaru customers in its region.

In 2023 the dealership publicly announced the introduction of the BRZ tS sport coupe, aligning with Subaru's release of a new variant. The business has also received external recognition for its workplace culture, being listed among Automotive News' Top 100 Best Dealerships to Work For on two occasions and cited by The Boston Globe as a Top Place To Work.

Section iconCompany Overview

Phone number
SIC Code
5511 - Motor Vehicle Dealers (New and Used)
NAICS Code
3361 - Motor Vehicle Manufacturing
Founded
1998
Employees
11-50

Section iconFunding & Financials

  • $25M - $50M

    Planet Subaru's revenue is estimated to be in the range of $25M - $50M

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