European Expansion Growth Planted is expanding production into Memmingen, Germany, with plans for a southern Germany facility, enabling scale across Western Europe. With distribution in thousands of restaurants and retail outlets across European markets, there are opportunities to onboard more retailers, chains, and foodservice partners seeking plant-based meat options. Leverage collaboration momentum such as Lidl exclusives and chef editions to pitch private-label or co-branded lines in target markets.

Private Label Opportunities With a transparent, ETH-backed facility in Kemptthal and a no additives, clean-ingredient positioning, Planted can offer private-label plant-based meats and co-branded ranges to retailers and restaurants. The success of limited-edition chef partnerships demonstrates demand for exclusive SKUs and custom formats, ideal for supermarket programs and high-end foodservice concepts.

Channel Partnerships Current reach of over 6,100 restaurants and 8,700 retail outlets across Europe creates a broad sales channel. Growth can come from signing more restaurant groups, hotel and catering providers, and regional foodservice distributors. Emphasize sustainability credentials and B Corp status to win contracts with procurement teams prioritizing ESG.

ESG Credibility As a certified B Corporation with investment backing from SevenVentures, Planted offers buyers a strong ESG narrative. Use this to win corporate cafeterias, universities, and government procurement deals looking for sustainable protein solutions, and to differentiate in competitive tenders.

Product Portfolio Growth A dynamic product lineup including planted.chicken, planted.steak, crispy range, planted.pulled, planted.kebab and more, plus limited chef editions, positions Planted to upsell across formats such as ready meals, deli slices, and grill-ready cuts. Opportunities to tailor products for regional taste preferences and retailer private-label programs.