Insights

Strategic Partnerships Acquisition by Zoetis in 2019 and ongoing collaboration with industry players like Iowa Equine suggest a strong channel for co-marketing, distribution expansion, and bundled nutritional programs across animal health networks.

Nutritional Innovation Longstanding focus on exceptional quality and research-driven nutrition presents opportunities to cross-sell advanced wellness formulas, customized nutrition plans, and science-backed recovery products to veterinarians, riders, and pet owners.

Market Expansion Presence in equine and companion animal segments with a centralized California facility indicates scalable operations potential for growth in premium pet wellness markets, professional-grade supplements, and international veterinary partnerships.

Technology Levers Tech stack including SAP Commissions, Elasticsearch, and data-driven platforms enables targeted sales incentives, customer analytics, and streamlined partner management to expand reach and optimize pricing strategies.

Financial Signals Revenue range of 25 to 50 million with an established track record and a high-touch, research-focused culture positions Platinum Performance as an attractive candidate for regional distributors, specialty retailers, and veterinary networks seeking premium wellness solutions.

Similar companies to Platinum Performance, Inc.

Platinum Performance, Inc. Tech Stack

Platinum Performance, Inc. uses 8 technology products and services including DoubleClick Floodlight, Genesys, Font Awesome, and more. Explore Platinum Performance, Inc.'s tech stack below.

  • DoubleClick Floodlight
    Advertising
  • Genesys
    Customer Experience Management
  • Font Awesome
    Font Scripts
  • three.js
    Programming Languages
  • Linux
    Programming Languages
  • Hadoop
    Programming Languages
  • SAP Commissions
    Sales
  • Elasticsearch
    Search Engines

Platinum Performance, Inc.'s Email Address Formats

Platinum Performance, Inc. uses at least 1 format(s):
Platinum Performance, Inc. Email FormatsExamplePercentage
First@platinumperformance.comJohn@platinumperformance.com
60%
FLast@platinumperformance.comJDoe@platinumperformance.com
28%
Last@platinumperformance.comDoe@platinumperformance.com
6%
FirstLast@platinumperformance.comJohnDoe@platinumperformance.com
6%

Frequently Asked Questions

What is Platinum Performance, Inc.'s phone number?

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You can contact Platinum Performance, Inc.'s main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Platinum Performance, Inc.'s official website and social media links?

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Platinum Performance, Inc.'s official website is platinumperformance.com and has social profiles on LinkedIn.

How much revenue does Platinum Performance, Inc. generate?

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As of July 2026, Platinum Performance, Inc.'s annual revenue is estimated to be $25M - $50M.

What is Platinum Performance, Inc.'s NAICS code?

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Platinum Performance, Inc.'s NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Platinum Performance, Inc. have currently?

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As of July 2026, Platinum Performance, Inc. has approximately 96 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Vp Of Engineering: M. Y.Owner: N. S.Director Of Quality: B. Z.. Explore Platinum Performance, Inc.'s employee directory with LeadIQ.

What industry does Platinum Performance, Inc. belong to?

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Platinum Performance, Inc. operates in the Wellness and Fitness Services industry.

What technology does Platinum Performance, Inc. use?

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Platinum Performance, Inc.'s tech stack includes DoubleClick FloodlightGenesysFont Awesomethree.jsLinuxHadoopSAP CommissionsElasticsearch.

What is Platinum Performance, Inc.'s email format?

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Platinum Performance, Inc.'s email format typically follows the pattern of First@platinumperformance.com. Find more Platinum Performance, Inc. email formats with LeadIQ.

When was Platinum Performance, Inc. founded?

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Platinum Performance, Inc. was founded in 1996.
Platinum Performance, Inc. logo

Platinum Performance, Inc.

Wellness and Fitness ServicesCalifornia, United States51-200 Employees

Platinum Performance, Inc. operates in the wellness and fitness services space, developing nutritional formulas and related wellness initiatives to support health, performance, and recovery in horses and companion animals. It was created out of clinical necessity by veterinarian Dr. Doug Herthel, and for more than 25 years has emphasized quality and a research-focused culture. It works with riders, pet owners and veterinarians to advance the impact of advanced nutrition on animal health.
Based in Buellton on California's Central Coast, the company runs a fast-paced, agile operation at a state-of-the-art facility. Its mission centers on creating nutritional formulas, developing wellness technology and conducting research to broaden nutrition's role in medicine. In December 2025, Platinum Performance announced a partnership with Iowa Equine, LLC to offer the Platinum Performance Colic Reimbursement Program for horse owners.

Section iconCompany Overview

Phone number
NAICS Code
71394 - Fitness and Recreational Sports Centers
Founded
1996
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    Platinum Performance, Inc.'s revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    Platinum Performance, Inc.'s revenue is estimated to be in the range of $25M - $50M

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