Playfly Premier Partnerships Employee Directory
Spectator SportsCalifornia, United States2-10 Employees
Premier Partnerships is a small, specialized firm in spectator sports that develops and executes customized naming rights and commercial sales programs for top-tier venues, sports and entertainment destinations, league and team properties, and municipal projects. Founded in 2003, the company emphasizes experienced, focused, and results-driven commercial sales solutions. It is headquartered in Los Angeles, with offices in Chicago and New York, and lists a Santa Monica address in California. The firm has been recognized in the industry, including a 2010 Sports Business Journal award for Agency of the Year in Property Consulting, Sales and Client Services. Premier executives have facilitated naming rights deals for a variety of venues, including Dolby Theatre, Moda Center, Kabam Field at California Memorial Stadium, PPL Park, Viejas Arena, Bridgestone Arena, Pizza Hut Park and O.co Coliseum. In 2017, Premier Partnerships expanded its client list with new engagements such as Allied Esports, where it served as the official sponsorship agency of record for Esports Arena Las Vegas, scheduled to open in early 2018.