Insights

Smart Home Target homeowners seeking automated lighting upgrades by highlighting Plum lightpad’s plug-and-play installation, no gateway required, and Wi-Fi based control to reduce installation complexity and accelerate decision timelines.

Energy Insight Position Plum devices as energy-saving solutions with built-in energy meters and app-based usage monitoring to appeal to budget-conscious consumers and green initiatives in residential settings.

Security & Compliance Emphasize robust wireless security features and encrypted communication between Plum app, lightpad, and cloud to address privacy concerns for potential buyers in smart home ecosystems and security-conscious segments.

Growth Potential Leverage the small but growing revenue base and recent leadership changes to target investors or distributors seeking innovative IoT household products with room for channel expansion and co-marketing.

Technical Differentiator Highlight the open source API, full IP stack, and high performance processor as differentiators for tech-forward retailers, integrators, and developers looking to partner on custom smart home solutions.

Similar companies to Plum, Inc.

Plum, Inc. Tech Stack

Plum, Inc. uses 8 technology products and services including Facebook Pixel, WordPress, WooCommerce, and more. Explore Plum, Inc.'s tech stack below.

Plum, Inc.'s Email Address Formats

Plum, Inc. uses at least 2 email formats:
Plum, Inc. Email FormatsExamplePercentage
Last@plumlife.comDoe@plumlife.com
67%
First@plumlife.comJohn@plumlife.com
33%

Frequently Asked Questions

What is Plum, Inc.'s official website and social media links?

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Plum, Inc.'s official website is plumlife.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does Plum, Inc. generate?

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As of October 2026, Plum, Inc.'s annual revenue is estimated to be <$1M.

What is Plum, Inc.'s NAICS code?

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Plum, Inc.'s NAICS code is 334 - Computer and Electronic Product Manufacturing.

How many employees does Plum, Inc. have currently?

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As of October 2026, Plum, Inc. has approximately 1 employees across 2 continents, including North America and Europe. Key team members include Industrial Design: R. C. Explore Plum, Inc.'s employee directory with LeadIQ.

What industry does Plum, Inc. belong to?

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Plum, Inc. operates in the Computers and Electronics Manufacturing industry.

What technology does Plum, Inc. use?

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Plum, Inc.'s tech stack includes Facebook Pixel, WordPress, WooCommerce, Google Cloud, Intercom, LiveChat, WP Engine and PHP.

What is Plum, Inc.'s email format?

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Plum, Inc.'s email format typically follows the pattern of Last@plumlife.com. Find more Plum, Inc. email formats with LeadIQ.

How much funding has Plum, Inc. raised to date?

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As of October 2026, Plum, Inc. has raised $4.4M in funding. The last funding round occurred on May 01, 2018 for $72K.

When was Plum, Inc. founded?

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Plum, Inc. was founded in 2012.
Plum, Inc. logo

Plum, Inc.

Computers and Electronics ManufacturingTexas, United States0-1 Employees

Plum, Inc. is a Austin, Texas-based company operating in the Computers and Electronics Manufacturing sector. Its flagship product, the Plum lightpad, is a smart dimmer designed to retrofit existing North American light switches without additional hardware, gateway, or bridge, enabling control of home lighting by simply replacing a switch with four wires. The device integrates a high-performance processor, open API, advanced operating system, and a full IP stack, and it communicates over standard Wi-Fi security protocols, with encrypted data exchange between the Plum app, the lightpad, and cloud services. An energy meter is embedded in the lightpad, along with other Plum products such as smart plugs and smart outlets, allowing users to monitor energy usage and costs to promote energy efficiency. The company positions its product as a home automation solution that provides insight into electricity consumption and supports customers looking to manage lighting and connected devices via a single app. In August 2020, Plum announced the appointment of Michael Traub as CEO. The company operates in a market alongside other consumer tech and energy-monitoring solutions, with a focus on simplifying home automation without external hubs.

Section iconCompany Overview

NAICS Code
334 - Computer and Electronic Product Manufacturing
Founded
2012
Employees
0-1

Section iconFunding & Financials

  • $4.4M

    Plum, Inc. has raised a total of $4.4M of funding over 8 rounds. Their latest funding round was raised on May 01, 2018 in the amount of $72K as an Equity Crowdfunding.

  • <$1M

    Plum, Inc.'s revenue is estimated to be in the range of <$1M

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