Rapid Leadership Growth PlusMedia has recently strengthened its executive team with the hires of Scott Shamberg as President and Scott joining in a newly created role, indicating a strategic focus on expansion and operational evolution, presenting opportunities for strategic partnerships and consulting services.

Innovative Campaign Launches The launch of the College Direct Mail Program in August 2023 demonstrates PlusMedia’s commitment to developing targeted, innovative marketing solutions, making them a potential partner for brands seeking specialized direct marketing campaigns.

Investment Backing Strategic investment from Lightview Capital LLC highlights PlusMedia's growth potential and stable financial foundation, making them a viable prospect for advanced marketing technology solutions or growth-oriented service providers.

Digital and Tech Focus Utilizing a tech stack that includes Microsoft Clarity, Google APIs, and Amazon, PlusMedia shows a strong orientation toward data-driven marketing and digital innovation—opportunities exist for companies offering analytics, cloud services, or digital advertising tools.

Market Positioning With a revenue range of up to $50 million and a employees count of 11-50, PlusMedia occupies a growing niche in omnichannel performance marketing, making them a promising target for service providers offering scaling solutions or performance marketing technology.