Plutus

Financial ServicesEngland, United Kingdom11-50 Employees

Plutus.it is a London-based financial services company that offers a banking-like app designed to bridge traditional fiat accounts and non-custodial cryptocurrency holdings. The platform lets users attach their own cryptocurrency wallet and work with both fiat and crypto within a single interface without exposing private keys. It includes a built-in decentralized exchange, PlutusDEX, that enables swaps between fiat and crypto without relying on a third party. The accompanying Plutus Debit Card can be funded with either fiat or converted crypto and is usable at over 60 million merchants, with a 3% crypto-back incentive.

It targets individuals seeking an integrated fiat-crypto experience within everyday financial services. In 2025, Plutus launched PLUS More on Base, a tokenised loyalty rewards program.

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