Expanding Product Portfolio PocketBook's recent launches of the PocketBook Era Color fashion edition, InkPad Eo, and InkPoster digital posters demonstrate a commitment to diversifying its product range. This opens opportunities for targeted sales to niche markets such as digital art, fashion consumers, and professionals requiring versatile digital note-taking solutions.

Innovative Collaborations Partnering with the Libby app to facilitate library lending expands PocketBook's ecosystem, creating cross-selling opportunities with educational and institutional markets that emphasize e-reading and digital lending services, appealing to libraries, schools, and universities.

Recent Market Engagements Participation in prominent tech events like CES and the development of new product lines signal active market outreach and increasing brand visibility, suggesting potential channels to promote new devices and acquire enterprise customers seeking premium e-reader solutions.

Acquisition Strategy The acquisition of Ionnyk indicates a strategic move to enhance digital display offerings with large-format ePaper technology, presenting opportunities to expand into the fine art, advertising, and retail spaces that require high-quality digital signage and art displays.

Growing Global Presence With products sold in 35 countries and over four million units sold, PocketBook's expanding international footprint offers sales prospects in emerging markets, particularly through collaborations and localized marketing efforts to tap into the premium e-reader and digital signage segments worldwide.